SIÂN PURDY | DESIGNER | LONDON
Currently Senior Creative at Sunday, a content marketing agency based in London, where I design for digital, social platforms and print publications. I am involved at every stage of the process – from idea generation to final product. Working with video content (film/animation/motion graphics), from concept and narrative, to planning and art directing shoots, to post-production and editing. As well as commissioning illustration and photography, involving planning and art directing shoots. Along with social content creation including planning, art directing and capturing content on social-first shoots, and creating social assets in the form of video, gifs, cinemagraphs and stills; tailored to each channel and responding to social trends.
Previously worked at Condé Nast (publishing) and Cedar (content marketing).
In today's digital sharing world, where we are connected more than ever, I find content marketing a very exciting, and extremely relevant industry to immerse myself in. It reinforces my belief in the importance of print and tangibility in a digital world, while embracing digital as an essential platform to reach people, to connect and to share content.
I am fascinated with human behaviour and understanding people and their lifestyle, using insights from this to relate and connect people with the appropriate content.