A video series to inspire the audience, showcasing the number of different destinations you can visit with P&O Cruises. The first video below is the hero film, which features a variety of destinations. The following videos each focus on a particular destination or trade (e.g. short breaks or world cruise), where I commissioned bespoke music tailored to each destination.
I currently design four magazines for The Royal Marsden; the hero magazine (shown here), their charity magazine, their private care magazine and their magazine showcasing the latest science & technology behind treatment/prevention.
I am involved in the entire process from planning, designing pages, art directing shoots in hospital, and preparing pages for print.
A short video to promote Bahrain as a P&OC destination, celebrating their partnership with Bahrain Tourism.
A video series to provide information on the most frequently asked questions by P&OC customers: “What should I take? What comes with my cabin?”. A stop-motion studio shoot transformed the usual ‘what to pack’ content into something fresh, dynamic and visually engaging. I saw this project through from concept to delivery, including the initial idea, storyboarding, planning and art directing the shoot. The content was used on social (Facebook, Twitter, Instagram Stories), on their email newsletter, and on their website.
Involved in the designing of a bi-annual magazine for the P&O Cruises loyal customers. Depending on budget, we use a mix of shoot photography and stock imagery.
A series of short videos to encourage people to pre-register for their cruise booking, which P&O Cruises wanted to push.
I wanted these teasers to catch the eye on feed, to then inspire and remind people of the pre-registration start date.
An example of an interior shoot that I art directed. The purpose of this shoot was to document the redesigning of the ship’s interior.
A Christmas social campaign, using the concept of a digital advent calendar to promote P&O Cruises destinations, on-board experiences and also their new ship ‘Iona’. Here are a few examples of the short videos I created for Facebook, Twitter and Instagram Stories.
A shoot with the interior designers who were behind the redesigning the ship’s interior. I planned and art directed the shoot.
A video campaign to promote P&O Cruises destinations using ‘holiday types’, the idea that there is a holiday for everyone with P&OC. We came up with the following ‘holiday types’: the adventurer, culture vulture, nature lover, foodie, urban explorer, wildlife watcher and sun worshipper. We then shared these holiday types to the ATL agency so we could align this campaign with digital across the board. This was the overarching campaign for that season, and I created an edit which was used as the Facebook and Twitter cover video. Bespoke music also commissioned to complement each holiday type.
