Girlguiding: Future Girl // 2019
GIRLGUIDING
DIGITAL
Working with a great film & photography team, I was involved in creating a video which aimed to highlight some of the amazing Girlguiding advocates who are part of the ‘Future Girl’ organisation, in hope to inspire and encourage others to get involved. I planned and art directed the shoot, as well as edited the video to add the finishing touches, such as the icon graphics and typography, and creating the social cut-downs. The deliverables were: a hero edit, x4 social edits and a set of stills. These were used on the website, YouTube, social, and on their digital 10th Girlguiding issue.
P&O Cruises // Ionafest: Music Festival Adverts // 2019
P&O CRUISES
DIGITAL / SOCIAL
I created a series of short adverts for P&O Cruises music festival at sea: Ionafest. Restricted only to stock footage and one press image per artist, I pitched the overall look and feel and art directed the ad campaign. The first advert was an initial teaser, followed by various other edits once more acts were announced. These adverts were used as display ads, native ads, on social channels and email comms.
The Royal Marsden Magazine // 2017-19
THE ROYAL MARSDEN MAGAZINE
EDITORIAL
I currently design four magazines for The Royal Marsden; the hero magazine (shown here), their charity magazine, their private care magazine and their magazine showcasing the latest science & technology behind treatment/prevention.
I am involved in the entire process from planning, designing pages, art directing shoots in hospital, and preparing pages for print.
P&O Cruises: Digital Content // Packing Hacks Video Series // 2019
P&O CRUISES
DIGITAL / SOCIAL
A video series to provide information on the most frequently asked questions by P&OC customers: “What should I take? What comes with my cabin?”. I saw this project through from concept to delivery, including the initial idea, storyboarding, planning and art directing the shoot. The content was used on social (Facebook, Twitter, Instagram Stories), on their email newsletter, and on their website.
P&O Cruises: Brand Content // Art Direction: Interior Photography // 2018
P&O CRUISES: CRUISE SHIP INTERIOR SHOOT
ART DIRECTION
An example of an interior shoot that I art directed. The purpose of this shoot was to document the redesigning of the ship’s interior.
P&O Cruises: Brand Content // Art Direction: Portrait & Detail Photography at Interior Design Studio // 2017
P&O CRUISES: PORTRAIT & DETAIL SHOOT AT INTERIOR DESIGN STUDIO
ART DIRECTION
A shoot with the interior designers who were behind the redesigning the ship’s interior. I planned and art directed the shoot.